The CRM that knows which rig they rented.
Every renter gets one record with their trips, the rig they took, the texts, the signed agreement, the payments and the review. Leads from calls, texts and your website land on one board, so nobody waits for an answer.
Included in every package · from $45 a month
One record per renter, with the whole trip on it.
A general CRM tracks names and deals. An RV rental business needs more than that. You need the dates, the rig, the deposit, the photos and the review. RV Shop Desk keeps all of it on the renter's record, because it is the same system that ran the trip.
The renter
Name, phone, email and every trip they have taken with you. Repeat renters are easy to spot and easy to thank.
The rig
Which unit they rented, the year, make and class, and the walk-around photos from pickup and return.
The paperwork
The agreement they signed on their phone, with the time it was signed, the deposit and the total.
The money
Invoices and card payments, what is paid, what is owed and what came back from the deposit.
Every lead on one board, and the stuck ones flagged.
Leads come in from calls, texts and your website. The board counts what is new, what is quoted and what is booked. It also tells you what stopped, like a trip question with no answer for two days or a quote nobody signed.
The follow-ups you mean to send, sent for you.
Most small fleets lose money in the gaps. A lead waits too long. A renter never gets asked for a review. A family who loved the trip never hears from you again. The CRM closes those gaps with texts from your business number.
Before the trip
The trip link with dates, total and agreement, then a pickup reminder so nobody shows up at the wrong time.
After the trip
A review request when the rig comes home, while the trip is still fresh.
Next season
Your past renters are all on file, with their trips and numbers. Text them when the calendar opens, before a marketplace reaches them first.
Any time
Anyone on your team can pick up a thread from the texting screen and see the whole history first.
A sales CRM does not know what a turnover is.
You can bend a general CRM to fit a rental business. You end up typing the same renter into three places, and the booking, the agreement and the payment still live somewhere else. RV Shop Desk is RV rental software first, so the CRM already knows the trip, the rig and the money. For a longer look at what to test before you pick any system, read how to choose RV rental software and a CRM.
Guides on keeping every renter
How to Choose RV Rental Software and a CRM
Good RV rental software runs the whole trip, from booking to signed agreement, deposit, walk-around photos, turnover and final payment. A CRM adds one record per renter so leads get answered and past renters come back. Test both with a real booking before you pay.
What Missed Calls Cost an RV Rental Business, and How to Text Back
Every unanswered call in booking season is a renter deciding whether to wait for you or call the next fleet. Put a rough number on that leak from your own call log, then plug most of it with an automatic text sent within seconds.
How to Get a Review After Every RV Trip
Ask in person at return, then text a direct review link the same day and one reminder a few days later. Most renters who had a good trip will leave a review when you ask at the right moment and make it take thirty seconds.
Rental Marketplaces or Direct Bookings? How to Balance Both
Use both. Marketplaces bring renters you could never reach alone, and they take a real cut for it. Direct bookings keep more of the money but take work to earn, so most healthy fleets balance the two on purpose.
An RV Rental Marketing Plan for a Small Fleet
You do not need a big budget. Make your fleet easy to find, easy to trust and easy to book, then run a short weekly routine that keeps all three working through the season.
RV rental CRM questions.
What is an RV rental CRM?
A CRM keeps track of the people you do business with. An RV rental CRM ties each renter to their trips, the rig they took, their texts, the agreement they signed and what they paid. You see the whole story on one screen.
Do I need a separate CRM on top of my rental software?
Not with RV Shop Desk. The CRM is the same record the booking, the agreement and the invoice live on. There is nothing to sync and no second login.
Where do leads come from?
Calls, texts and the booking form on your website. A call you miss gets a text back within a minute, and the thread lands on the board as a lead.
Can I see which leads went quiet?
Yes. The board counts leads, quotes and bookings, and it flags the ones that are stuck, like a trip question nobody answered for two days.
What does it cost?
The CRM is part of every package. Packages start at $45 a month, each rental unit is $9 a month, and the total never goes over $499. Texts are billed by use.
Does it work for repair customers too?
Yes. A repair customer gets the same record, with their rig, the quote they signed, the photos and the invoice.
